Do It Yourself website builders have grown in popularity and promote themselves as user friendly; drag and drop ease, mobile friendly design, and affordable but what most neglect to highlight is the fact you are building a non transportable website, something that is designed to only run on their service. So in essence you are stuck with their hosting and the services they provide. So the question arises, why build your internet presence on restricted services?
Another downside of DYI website design, is that most novice web developers do not understand the importance of colorology, keyword embedding content, best practices of using Action Calls, and off-site optimization.
To summarize the cons of DYI and dependent hosted website builders:
- Design: A bad website design can greatly influence visitor actions. Your website should be unique and offer recommended design and flow patterns recognized in your industry. Remember each industry is different and you are in direct competition with others in your community.
- ROI: Although many of these services offer an affordable initial price, long term you will most likely pay more. Since your website presence and SEO is a long term investment, cheap and inexperience website designs can actually hurt your internet presence.
- Limitations: Not all these services are built the same and do not offer the customizing needed to offer a unique website. Another limitation is timely website changes. If you like displaying project updates but are dependant on someone in another state to do these updates, then you may find large delays with your requested changes.