Defining Your Target Audience
Defining Your Target Audience In our last article we spoke of the importance of marketing during an economic downturn and shared that by focusing on your target audience and defining your message that a business can actually thrive. Defining your target audience is not just some simple three or six-step process; it is a sharpshooter […]
Small Business Marketing in a Downed Economy
There’s no doubt about it – we are living through an era of dramatic changes. The global economy is in a downturn and there’s no indication of when we’ll see a full recovery. If you’re a small business owner, you’re probably wondering how you can best equip yourself to succeed in this downed economy.Don’t worry […]
