Blogging and Your Content Marketing Strategy
Previously, we shared tips on developing a content marketing strategy for your small business. In this article, highlight blogging as a part of your content marketing plan. Blogging is a great idea for promoting your small business. According to Content Marketing Institute’s research, 80% of business to business marketers and 75% of business to consumer […]
Content Marketing for Small Businesses
What is Content Marketing? Content marketing is a strategic advertising approach of creating, developing and distributing helpful, relatable and consistent content to capture, acquire and retain a clearly defined audience with the goal of driving profitable consumer action. Companies send information all the time that is not valuable or relevant, for instance, electronic spam messages. […]
